How it came together

Not in a WeWork.In Vienna.

Not in a WeWork. In Vienna. A dying homepage, 4-point-something stars, and a cousin who said: you do the internet thing.

Laszlo BiharyMartina SchulzDarko TanackovicEvren DemirMart Johann

1. 01

   The cousin

   A Vienna shop, homepage on life support, stars so-so. The cousin: you do the internet. Us: fine — but properly.

2. 02

   Oida, not that

   Someone offered cash for Google stars. Someone else said oida, not that. Google forbids it. Vienna remembers a scam.

3. 03

   Real visits

   So a review machine that only tracks real visits. Then neighbors. Then missions. Not a star shop.

4. 04

   One Melange, one economy

   Then we needed one economy so the Melange isn’t paid in IOUs. AURA. 777,777,777. Vienna first.

5. 05

   Then the city

   1,000 businesses. 23 districts. When the barber and the café share a network, it becomes an economy. Not before.

If it works between a barber in Ottakring and a café in the 7th, it can leave the city. Not before.